Electronic music duo Sofi Tukker has officially launched Animal Talk Publishing, a new publishing venture established in partnership with Third Side Music (TSM). This significant move not only marks a new chapter for the Grammy-nominated artists but also solidifies a decade-long relationship with their long-standing music administration partner. Alongside the creation of Animal Talk Publishing, Third Side Music has also extended its exclusive worldwide publishing administration deal with Sofi Tukker, underscoring the depth of their successful collaboration.
The formation of Animal Talk Publishing represents a strategic expansion for Sofi Tukker, allowing them to not only manage their own extensive catalog but also to foster and support emerging talent. The joint venture signifies a commitment to artist-driven development within the music industry, a space where independent artist empowerment is increasingly vital. This initiative aims to provide a platform for new artists, offering them the kind of dedicated support and administrative expertise that Sofi Tukker themselves have benefited from.
"Sophie and Tucker have been at the heart of TSM for a decade now and truly feel like family," stated Brontë Jane, executive vice president of A&R at Third Side Music. Jane, who was instrumental in signing Sofi Tukker ten years ago, highlighted the duo’s consistent dedication to their craft. "They consistently define what it means to be a career artist by valuing longevity and uncompromising creative expression," Jane added. "Establishing Animal Talk Publishing together and simultaneously extending our global deal is both the start and continuation of an extremely special relationship that will only continue to build."
Sofi Tukker, comprised of Sophie Hawley-Weld and Tucker Halpern, expressed their profound gratitude for the enduring partnership with Third Side Music. Their statement emphasized the rarity of maintaining such a successful and supportive relationship in the music industry for over a decade. "It is rare in the music industry to work with the same team for 10+ years, but it’s undeniable when a team is consistently as amazing as Third Side has been for us," the duo shared. "Synch has been such a huge part of our story. We are so grateful for how far our music has traveled around the world because of all the work Third Side has done."
The duo further elaborated on their vision for Animal Talk Publishing, stating, "We are very proud to pay it forward by bringing other artists into the Third Side family, with our new joint venture Animal Talk." This sentiment underscores their desire to contribute to the growth and success of other musicians, leveraging their own experience and the established infrastructure of Third Side Music.
Since signing with Third Side Music in 2017, Sofi Tukker has achieved remarkable success, particularly in the realm of synchronization licensing. The music administration powerhouse has facilitated over 450 synch placements for the duo, a testament to their strategic approach and the global reach of TSM’s network. These placements have exposed Sofi Tukker’s vibrant and distinctive sound to a vast audience across film, television, advertising, and video games, significantly contributing to their international recognition and career trajectory.
The establishment of Animal Talk Publishing by Sofi Tukker and Third Side Music arrives at a pivotal moment for the independent music sector. As artists increasingly seek greater control over their careers and intellectual property, ventures like Animal Talk Publishing offer a compelling model for artist ownership and development. This partnership empowers Sofi Tukker to not only curate their own creative legacy but also to actively shape the future landscape of music publishing by investing in and nurturing new talent.
The success of Sofi Tukker in securing numerous synchronization licenses highlights the critical role of dedicated publishing administration in maximizing an artist’s reach and revenue streams. Third Side Music’s expertise in navigating the complex world of sync deals has proven invaluable to the duo, enabling their music to resonate with audiences in diverse media formats. This proven track record provides a strong foundation for Animal Talk Publishing to replicate similar successes for artists under its banner.
The collaborative spirit between Sofi Tukker and Third Side Music, spanning a decade, is a significant factor in this new venture. This long-standing trust and mutual respect have fostered an environment where innovation and artist empowerment can flourish. The joint venture is not merely a business arrangement but a continuation of a deeply integrated creative partnership that has propelled Sofi Tukker to international acclaim.
Animal Talk Publishing’s mission to support other artists reflects a broader trend within the music industry, where established artists are increasingly taking on mentorship and entrepreneurial roles. By creating a publishing entity, Sofi Tukker is not only diversifying their business interests but also actively contributing to the ecosystem that supports music creators. This proactive approach is essential for fostering a sustainable and artist-centric music industry.
The strategic alignment with Third Side Music ensures that Animal Talk Publishing will benefit from a robust global network and extensive industry experience. TSM’s established relationships with labels, film studios, advertising agencies, and other media platforms will be instrumental in securing opportunities for the artists signed to Animal Talk. This synergy promises to be a powerful engine for growth and discovery.
As Sofi Tukker continues to push the boundaries of electronic music with their unique sound and electrifying performances, their foray into music publishing signals a new dimension to their already impressive career. The launch of Animal Talk Publishing, in collaboration with Third Side Music, is poised to become a significant force in identifying and cultivating the next generation of musical talent, further solidifying their impact on the global music scene.
The duo’s journey from independent artists to established global figures, supported by dedicated partners like Third Side Music, serves as an inspiration. Their commitment to building Animal Talk Publishing demonstrates a forward-thinking approach to artist development and a desire to give back to the music community that has supported their own rise to prominence. This initiative is expected to create new avenues for artists seeking to navigate the complexities of music publishing and to achieve lasting success in a competitive industry. The partnership between Sofi Tukker and Third Side Music, now strengthened by the creation of Animal Talk Publishing, represents a compelling narrative of artistic vision, strategic partnership, and a shared commitment to the future of music.
